Platform
Campaign naming that survives contact with a team
Templates, validation and enforced taxonomies so reporting stays comparable.
What you get
UTM Builder capabilities
Every capability shares the same analytics, governance and delivery runtime.
Shared templates
One naming convention across every channel.
Inline validation
Catch typos before the link is published.
Auto-applied
Attach parameters at creation, including from the API.
Start with one link. Scale to every campaign.
Create a branded short link, a dynamic QR code and a campaign page in the same workspace.